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Zürs am Arlberg

Small place. 

Great times. 

Where the first skis left their mark.

Zürs can justifiably be described as a powder snow paradise, where ski runs usually start right at the peaks in powder snow and terminate at the hotel doorstep.

 

Skiers in Zürs are always at the heart of the action. Not only is the region home to elegant hotels and gourmet restaurants, it also offers perfect snow conditions at Austria’s largest connected ski area – leading right to your front door. With all hotels offering “ski-in, ski-out”, meaning that guests can strap on their skis right in front of the hotel before heading out to the slopes and lifts, it’s clear why Zürs enjoys such a deserved reputation among winter sports fans.

History of a ski resort

The cradle of Alpine skiing

Zürs is one of the places where alpine skiing received its crucial early impetus. As early as 1906, Viktor Sohm held the first skiing course for locals here – one of the earliest documented skiing courses of all. This was followed in 1937 by the first T-bar lift of its kind in Austria, co-initiated by Sepp Bildstein. These pioneering achievements made Zürs one of the birthplaces of modern alpine skiing culture as we know it today.

 

The entire region has now established itself amongst the world’s elite winter sports destinations – 200 km of high-alpine deep-snow runs and 305 km of perfectly groomed ski runs speak for themselves. Just as do the lifts with heated seats and the 16 four- and five-star hotels and guesthouses.

 

As you make your final turns down into the valley, the time for indulgence begins. Whether in an excellent gourmet restaurant, a traditional parlour serving regional fare, a fine wine cellar or a trendy cocktail bar. What makes Zürs special? The blend of magnificent natural surroundings, exclusive service, comfortable hotels and the finest eateries.

 

Source: Sabine Dettling / Bernhard Tschofen: Spuren. Skikultur am Arlberg, Bertolini Verlag, Bregenz 2014.

Your hosts in Zürs

Hotels in Zürs am Arlberg

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Hotel Ulli

Welcome to Hotel Ulli: your ski in - ski out hotel in Zürs at the Arlberg Massif in Austria With 33 rooms and suites, our 4-star Skihotel Ulli is an alpine retreat for discerning guests looking for class instead of mass. Directly on the slopes and in the heart of the Arlberg ski area, it offers the ideal starting point for all winter sports enthusiasts. Thanks to the snow-sure altitude of 1.700 metres and the central location in the heart of the Arlberg region, our family-run Hotel Ulli is the ideal starting point for your winter holiday. From the imperial breakfast with selected specialities of our region to the skiers’ snack, a delicious refreshment after an eventful day in the mountains of the Arlberg to the gourmet evening menu, you will be pampered every day at the Ulli. The stylish restaurant provides culinary treats for any palate. Whether you prefer to sample international specialities or regional Austrian titbits: at your Zurs hotel at the Arlberg you will find anything your heart could possibly wish for. And of course you are warmly invited to end your evening with a glass of fine wine at the hotel bar afterwards. Pure relaxation for body mind and soul: at your top Zürs hotel at the ArlbergAfter a day spent skiing or boarding the slopes of the Arlberg you can let yourself be pampered from head to toe at your Zurs hotel: the hotel’s own wellness area offers numerous indulgent wellness packages. How about a soothing or loosening massage and a Turkish steam bath? You will feel like you are in seventh heaven during your ski holidays in Zurs at the Arlberg. Detail Informations at: http://www.hotel-ulli.at/index_E.php
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Hotel Zürserhof

The Zürserhof*****s is the exclusive holiday residence in glamorous Zürs that has so much more to offer than just comfort and luxury. Family Skardarasy offers an exceptionally warm, family atmosphere, outstanding service and a fine sense of style and elegance. Guests can rest assured that a hotel that has been awarded five stars superior offers everything their heart desires. The interior of the new rooms and suites is hand-picked. The Zürserhof is characterized by the highest quality and top level across the board. The SPA area with about 3.200 sqm offers lots of space for relaxation. The Aureus SPA is for adults only and the Family SPA is a wellness experience for families. The exclusive ambience and treatments at the highest level guarantee truly unforgettable hours of leisure. The beauty specialist LA BIOSTHETIQUE offers its high quality products and service portfolio. A flattering SPA scent accompanies Zürserhof guests on their pampering journey through the luxurious Aureus SPA with Alpine hammam, ladies and private spa, infinity whirlpool and a panoramic relaxation room that only the most experienced wellness experts can set up. With the Family SPA, families and small wellness fans have their own tailor-made wellness landscape. Beside skiing guests can enjoy the fitness studio, personal coaching, gymnastics, multifunctional sports hall, outdoor program, tennis hall etc. The weekly program includes a culinary journey - farmers buffet, Fondue Chinoise or Mediterranean evenings, a gala dinner with a sumptuous dessert buffet. With its fabulous 200 exquisite cheese specialties from all over the world, the cheese buffet is worth every taste. The Z Lounge in the Zürserhof enriches the culinary world of the hotel. An attractive and cosy room invites the guests to experience fine wines, exquisite spirits and other delicacies. The best and most exquisite wines, champagnes and whiskeys are stored in the cellar.
Gourmet pleasure in Zürs

Restaurants in Zürs am Arlberg

SNACKS
INTERNATIONAL
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Trittkopf, BBQ Station

From special to extraordinary.After the successful new construction and conversion of the ski lift connection to St. Anton am Arlberg, the Trittkopf mountain station, built in 1962 at 2423 m above sea level, is no longer required as a lift station.The question arises: "What to do with the building?Due to the top location and the increasing number of guests, it was obvious to build a restaurant. The aim of the spatial design was the recognition of the original building and its former function as mountain station of the cable car. The cable sheaves and the supporting cable shoe were integrated into the new concept and are therefore unique selling points. These elements together with the urban ambience, where wood, leather, felt, stone and black steel play the main roles, lend the room character and charm.The crowning glory are the generous glass fronts, which convey the feeling of freedom and expanse in the high alpine mountain world.The sight of the meat parts of ribs, beef breast, turkey breast as well as Pulled Pork, the expert can immediately see that BBQ is celebrated here at the highest level. The various side dishes are based on American recipes and therefore meet almost every taste.200 grams of perfectly ripened Black Angus beef, together with crunchy iceberg lettuce, fresh tomato and Chibotlesauce are assembled into a burger in front of the guest's eyes.Cookies and cakes come from our own pastry shop. Craftbeers and local beer, matching wines round off the menu.The result is Europe's highest, original BBQ Restaurant with the name TRITTKOPF BBQ STATION.By arriving with the cabin, even guests without skis can comfortably reach the TRITTKOPF BBQ STATION to enjoy this incomparable view and the delicacies from the menu.
Fine and exclusive

Ski rental and stores in Zürs am Arlberg

SPORTS EQUIPMENT AND CLOTHING
FASHION AND TRADITIONAL COSTUMES
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Friendly Brändle ski and sports fashion

Everything you need for snow and slopes......can be found here, of course! For many decades, the Brändle sports and fashion store in Arlberg has stood for quality, expertise and passion for winter sports, style and the alpine lifestyle. Our employees are at home in the mountains of the Arlberg – they know the terrain, the slopes and the special requirements that skiing here entails like no one else. This knowledge flows into every consultation and every recommendation: we know exactly which fashion suits the Arlberg, which materials meet the highest standards and which equipment is really suitable for the Arlberg. But for us, it's not just about shopping, it's about enjoyment. While elsewhere people wait, here we laugh, try things out and give advice – all in a relaxed, friendly atmosphere. Friendly Brändle stands for a shopping experience that appeals to all the senses: first-class advice and competent service meet the enjoyable side of winter.Right next to our new shop in Zürs, in the Zürser See building, you will find not only exclusive brands and the latest fashions, but also our cosy snow bar and inviting sun terrace. Enjoy warming drinks, culinary delicacies and the unique view of the snow-covered slopes of the Arlberg.And best of all, you can even purchase your ski pass directly from us – it couldn't be more convenient. Nothing stands in the way of a perfect day in the snow.Experience why Brändle has been valued for generations as the epitome of quality, service and alpine joie de vivre in the Arlberg region.Opening hours: Monday - Saturday 09:00 - 13:00 Monday - Saturday 15:00 - 18:30 Sunday 09:00 - 11:00 Sunday 15:00 - 18:30
SPORTS EQUIPMENT AND CLOTHING
Friendly Brändle ski and sports rental, Image 1
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Friendly Brändle ski and sports rental

Everything you need for snow and slopes......can be found here, of course! For many decades, the Brändle sports and fashion store in Arlberg has stood for quality, expertise and passion for winter sports, style and the alpine lifestyle. Our employees are at home in the mountains of the Arlberg – they know the terrain, the slopes and the special requirements that skiing here entails like no one else. This knowledge flows into every consultation and every recommendation: we know exactly which fashion suits the Arlberg, which materials meet the highest standards and which equipment is really suitable for the Arlberg.But for us, it's not just about shopping, it's about enjoyment. While elsewhere people wait, here we laugh, try things out and give advice – all in a relaxed, friendly atmosphere. Friendly Brändle stands for a shopping experience that appeals to all the senses: first-class advice and competent service meet the enjoyable side of winter.Right next to our new shop in Zürs, in the Zürser See building, you will find not only exclusive brands and the latest fashions, but also our cosy snow bar and inviting sun terrace. Enjoy warming drinks, culinary delicacies and the unique view of the snow-covered slopes of the Arlberg.And best of all, you can even purchase your ski pass directly from us – it couldn't be more convenient. Nothing stands in the way of a perfect day in the snow.Experience why Brändle has been valued for generations as the epitome of quality, service and alpine joie de vivre in the Arlberg region.Opening hours: Monday - Saturday 09:00 - 13:00 Monday - Saturday 15:00 - 18:30 Sunday 09:00 - 11:00 Sunday 15:00 - 18:30
The first turns

Ski schools in Zürs am Arlberg

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